Tyrese Maxey Is Getting His First New Balance Signature Shoe
Tyrese Maxey is officially stepping into signature territory. After another breakout stretch that’s seen him cement himself as one of the NBA’s most electric guards, the Philadelphia 76ers star is set to receive his first-ever signature basketball shoe with New Balance, slated to debut later in 2026.
Maxey’s rise has been rapid and relentless. A blur of speed, confidence and shot-making, he’s evolved from promising young scorer into a genuine franchise pillar, earning his second All-Star selection this season – and his first nod as a starter. That on-court momentum now carries over into footwear, marking a major milestone in both Maxey’s career and New Balance’s growing presence in performance basketball.
The partnership itself dates back to 2023, when Maxey joined New Balance’s expanding hoops roster. Since then, he’s been front and centre in the brand’s basketball storytelling, regularly lacing up models like the Hesi Low v2 and helping push the brand’s guard-focused performance narrative. Collaborative moments such as the 'Hero' Pack – blending on-court footwear with lifestyle silhouettes – offered an early glimpse into how Maxey’s personality and energy translate beyond the hardwood.
While official details around the signature model remain under wraps, expectations are already high. The shoe is widely anticipated to prioritise speed, responsiveness and agility – a natural extension of Maxey’s game – while continuing New Balance’s recent run of confident, modern basketball design.
For Maxey, signature status is a clear sign of arrival. For New Balance, it’s another statement move as the brand continues to invest in the league’s next generation of stars.
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